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Sales Knowledge Management


With OutStart SellingEdge.com, you can dramatically increase the success of your sales and marketing professionals throughout the sales cycle. SellingEdge.com surrounds sales professionals with the on-going they need every day. Using SellingEdge.com, sales professionals can improve performance with quick, simple access to the information they need to answer customers’ questions, always deliver high-value information and overcome buying objections.


With OutStart SellingEdge.com, you can:

  • Directly improve day-to-day sales productivity and effectiveness. Continually enhance your sales team’s level of expertise and job performance while avoiding the endless, frustrating search for knowledge.
  • Readily share best practices and experiential insight. Systematically share tips and tricks, ways to handle objections and experiential know-how via real-time peer communities and expert exchange.
  • Fully incorporate marketing in the sales process. Easily and efficiently contribute knowledge using popular business tools, peer communities and expert forums. Ad-hoc knowledge is captured in the knowledge bank for reuse to cut repetitive inquiries by as much as 50%.
  • Comply with regulations information accuracy. Vet the quality of content and designate its level of approval with an automated review and approval process.
  • Achieve fast time-to-value with the combination of the on-demand Software as a Service (SaaS) business model and OutStart’s proven best-practice implementation methodology with typical deployment in days.

Key Features

  • The knowledge bank provides a central hub for finding knowledge and intelligently guides users to the most relevant content, significantly reducing the time it takes to locate knowledge.
  • Workflow manages expert exchanges by automating inquiry routing to the most appropriate SME, controlling question volume, distributing workload and establishing service levels for escalation and response.
  • Desktop plug-ins for Microsoft® Word, PowerPoint, Outlook, Excel, Internet Explorer, e-mail and file systems make contributing to the knowledge bank as simple as “Save As”,“Send to” or a Wiki entry.
  • Organic knowledge capture quickly expands the knowledge bank by automatically capturing knowledge shared during peer community discussions and expert exchanges.
  • Automated workflow manages knowledge bank contributions, routing them for review and approval, expiring entries, archiving content or returning it to its creator for revalidation.
  • Extensive reporting and analytics help sales and marketing quickly identify knowledge gaps in the knowledge bank.